Better business writing
OverviewThis very practical workshop is designed to enable participants to improve the impact, clarity and accuracy of their business documents – both internal and external. The workshop can cover, but is not limited to:
- Proposal writing
- Report writing
- Policy writing
- Web/email writing
Training objectivesThis workshop will help participants:
- Identify the purpose of writing their documents – to themselves and to their readers.
- Recognise and meet the needs of their readers.
- Plan documents systematically and improve the layout, flow and structure.
- Express the content more clearly, concisely and correctly.
- Adapt the tone and style of writing to the circumstances.
- Proof-read and edit work effectively, using formal marks and techniques.
- Improve visual layout, format and appearance.
AudienceThis workshop is suitable for everyone, at any level in an organisation, whose job demands better written communication.
FormatAn interactive one-day programme, the workshop includes many practical exercises, spaced regularly throughout the day, with participants working on a selection of their own and their colleagues’ documents.
Special featuresThe sessions will include practice in applying particular skills, exercises in critical analysis, group and tutor review. Participants are asked to send to the trainer before the course, and bring with them on the day, a selection of recent business documents. This is essential, as they will be needed for assignments during the workshop review sessions that are run regularly during the course. In this way, no matter what type of documents a participant produces, the workshop will be relevant and the participant will gain specific instruction and feedback.
The expert trainerGraham is an experienced trainer, business consultant and author. He has written and published more than a dozen books on business and training and is a regular contributor to journals and many websites.
Course outline1 Course objectives
- Welcome and Introductions
- The problems now – group discussion
- What points to highlight/exclude
- Starting off
- Executive summaries
- George Orwell’s famous maxim
- Why write? – clarifying your aims and objectives
- A seven-step method for better preparation
- The three-stage process for writing well
- Grouping information for your reader
- The difference between proof-reading and editing
- Proof-reading methods and strategies
- Proof-reading marks and techniques
- Training your eye for detail
- Knowing what to look for
- Grammar and English standards
- Words – usage and spelling
- Sentences – units of thought
- Paragraphs – themes
- Punctuation – spotting and correcting common errors
- Say what you mean – active v passive language
- Grammar quizzes and punctuation test
- Spotting spelling errors
- Rephrasing jargons and clichés
- Common error’s and mistakes
- House style
- Use of white space
- Fonts and effects
- These are practical sessions with one-to-one consultation with colleagues and the trainer. They are held at key points to consolidate the learning from different sessions.
- Summary of key points
- Action plans